Law Firm

From Stagnant Site to High-Performing Legal Lead Generator

This Florida-based law firm came to Tabitha & Co. with an outdated website, no content updates in over a year, and declining search visibility in a highly competitive legal market. Despite having a seasoned legal team and strong client outcomes, they lacked the digital infrastructure and SEO strategy to attract new leads consistently.

We began by rebuilding their website’s structure for better user experience, rewriting core service pages to reflect search intent, and launching a strategic content campaign—including blogs, FAQs, and location-targeted landing pages—designed to increase authority and visibility in local search.

Organic Growth Snapshot (Oct–Dec 2024 vs. Jan–June 2025)

📈 146% increase in total website users

🔍 103% increase in Google Organic traffic

⬆️ Top pages now include legal service areas and attorney profiles

📚 Ongoing blog and FAQ publishing strategy strengthened topic authority

🌎 Improved visibility for high-demand legal keywords like “family lawyer near me” and “personal injury attorney Clearwater”

⏱️ +22% boost in engagement time, showing stronger user retention and relevance

All of this growth occurred without paid advertising, proving the power of SEO-driven content and a tailored strategy specific to legal industry compliance and search behavior.

What This Means

With the right structure, messaging, and search engine strategy, legal firms don’t need to rely on massive ad budgets to get results. This case proves that strategic content and local SEO can generate consistent leads—even in one of the most competitive online spaces.

Real Results. Real Growth.

Whether you’re focused on personal injury, family law, or injunctions, we understand what it takes to get legal websites seen—and trusted.