Case study
Boutique
Location
Central Florida – Highly Competitive Area
Industry Type
Beauty & Lifestyle Services
Service Plan
Social Media Management + Website Redesign
Advertising
None (Focused on Organic Growth)
Creating a Brand That Matches the Experience
This small, woman-owned business came to Tabitha & Co. with an outdated website, inconsistent branding, and no social media strategy. Their in-store experience was high-end and personal—but their online presence didn’t reflect that. They needed a refresh that would elevate the brand, increase online bookings, and grow local awareness.
We started with a full website redesign built for mobile-first users and local SEO. We then launched monthly branded content and social campaigns tailored to their services, promotions, and seasonal events.
The Results (First 6 Months Post Launch)
💻 +187% increase in website traffic after launch
📱 +260% increase in engagement on Facebook and Instagram
🗓️ Online appointment bookings increased month over month
🔍 Consistent ranking on Google for local keywords like “best salon near [city]”
🧑💻 Visual brand alignment across website, social, and Google Business Profile
❤️ Built a loyal following through story-driven posts and client features
What This Means
For small businesses offering personalized, in-person services, your brand’s online presence needs to build trust before the client ever walks through the door. By modernizing the website and launching engaging social content, this client created an experience that starts online and continues in person.
Real Results. Real Growth.
We help small businesses turn passion into profit with creative strategies that feel like you and convert like clockwork.