Branding & Visual Identity
Branding & Visual Identity
Build a Brand That Speaks Before You Do
Your brand is more than a logo. It’s the feeling your audience gets the moment they interact with your business—online or offline. At Tabitha & Co., we help businesses craft branding that resonates, differentiates, and lasts.
Whether you’re launching something new or refining your current image, we guide you through every step of creating a cohesive, powerful visual identity that aligns with your values and goals.
What We Offer
Our branding packages are tailored for startups, growing businesses, and rebrands. You don’t just get visuals—you get a strategy.
- Brand Discovery & Strategy Workshop
- Logo Design (Primary + Variations)
- Color Palette & Typography Selection
- Brand Voice & Messaging Guide
- Business Card & Stationery Design
- Social Media & Web Brand Assets
- Brand Style Guide (PDF Format)
- Naming & Tagline Assistance (if needed)
- Menu & Flyer Design
Why Branding Matters
- Your brand is your business’s first impression. Strategic branding helps you:
- Build trust and recognition
- Attract your ideal audience
- Stand out from competitors
- Stay consistent across all platforms
- Set the foundation for all future marketing
From the font on your invoice to the tone of your Instagram caption, everything your client sees should tell a unified story. We make sure it does.
What is the difference between branding and a logo?
A logo is one part of your brand—but branding is the full identity. It includes your logo, colors, fonts, messaging, tone, and visual style. Branding defines how your audience feels and thinks about your business.
I already have a logo. Can I still work with you?
Yes! We can refresh your current branding or build around your existing logo with updated colors, typography, and brand guidelines. We’ll help create consistency across all your visuals and marketing.
What if I’m not sure what direction my brand should take?
That’s what we’re here for. Our process starts with a discovery session to define your audience, values, tone, and vision. From there, we create a brand that’s both strategic and stunning.
Do I get to be involved in the design process?
Absolutely. We include multiple concept rounds and revision opportunities so you can give feedback along the way. Your voice and vision are essential to the final result.
What deliverables are included in your branding packages?
Our packages typically include:
- Logo suite (primary, alternate, favicon)
- Brand color palette
- Font pairing
- Brand style guide (PDF)
- Social/web assets
Additional deliverables like business cards or taglines can be added upon request.
Will I receive the final files in editable formats?
Yes. We provide editable, high-resolution files in multiple formats (PNG, JPG, SVG, PDF, etc.), so you can use them across digital, print, and merchandise.
Do you offer naming and tagline development?
Yes! If you’re in the early stages or rebranding, we can help you develop a name and tagline that reflects your vision and stands out in your industry.
Can I pair branding with website design or marketing?
Definitely. Many clients choose to bundle branding with website design, content creation, or social media packages for a seamless brand experience across every platform.
Your Brand, Built to Last
We don’t just create attractive logos—we craft complete brand systems that serve as the strategic foundation for your business. At Tabitha & Co., we believe a brand should do more than look good—it should communicate clearly, connect emotionally, and leave a lasting impression. That’s why we approach branding holistically, blending visual design with brand psychology, storytelling, and market positioning.
Whether you’re launching a new venture or repositioning an existing one, we guide you through every step—from discovery and concept development to execution and rollout. We take the time to understand your values, audience, and competitive edge, translating that insight into a visual identity that reflects who you are and where you’re going.
The result? A cohesive, purposeful brand that resonates at every touchpoint—on your website, social media, packaging, signage, and beyond. It’s not just a logo—it’s your brand’s voice, presence, and power, built to grow with you.
Contact Tabitha & Co. today to start building a brand that speaks before you say a word.
